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/jen.ə.sis/ noun. the origin or mode of formation of something.

St. Petersburg, Florida

Ashley Homestore

Description
Setup: Ashley Furniture Industries is a world leader in furniture manufacturing and retail.

Scope: The corporate headquarters requested an internal conference video detailing the company’s retail vision in an informative and entertaining way.

Approach: The Ashley execs had a lot to say, but didn’t want the message to come across as dry or boring. We introduced the material in an exciting way and kept the momentum strong with fun facts, playful animation, lighthearted music and just enough intrigue to keep viewer’s interest.

Results: We’re pleased to say the video received high praise. We’d love to share more, but it’s a secret!
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