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St. Petersburg, Florida

CareerEdge Funders Collaborative

Description
Scope: To produce an informative video that defines CareerEdge’s economic mission and shows its impact on employers, employees, the economy and the community.

Approach: To convey the importance of teamwork, we opened the story with brilliant imagery of a local rowing team woven with shots of players on the CareerEdge team. Threaded throughout the story were successful and emotional testimonials from employers and employees who benefitted from CareerEdge.

FOOTNOTE:

The rowing theme compliments Sarasota, Florida’s economic achievement of being selected to host the 2017 World Rowing Championships.

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